Be Remembered - Red Carpet Service

This is one of my favorite videos for Entrepreneurs.  It's a video by highly regarded business coach Les Brown, and is video number 3 of a 3 part interview on YouTube.  In this video it addresses the need for the Entrepreneur to make it a point to touch the minds and hearts of the customer, so that the customer remembers them.  He uses a great experience of a driver who literally rolled out a red carpet for him when he got out of the car.  It's those type of unforgettable acts that creates buzz about your business and creates referrals and returning customers.